PROJECT OVERVIEW

Orey & Robin Smith have worked closely with i6 Graphics over the span of many years and through several directional pivots as they've grown from a simple track coaching business into two new companies: Specialized Timing (a full-service race timing company) and Colorado Track Club.

 

 

PROFESSIONAL BRANDING

As Orey Smith Coaching transitioned into two new companies, they needed two distinct, powerful brands to communicate their new vision and direction.

i6 Graphics helped every step of the way, creating two new brands, business cards, and a new website for Specialized Timing.

 

 
 

 

WEBSITE

The Specialized Timing website is a simple but powerful site that communicates services offered to race organizers while providing race participants with a race calendar and race results.

Specialized Timing provides:

  • LIVE RESULTS VIA WEBSITE & SOCIAL MEDIA
  • ATHLETE TRACKING AND SPLIT POINTS
  • 60 FPS FINISH LINE CAMERA SYNCED TO RESULTS
  • KIOSKS FOR REGISTRATION & RESULTS
  • RACE DIRECTOR TABLET W/ LIVE RESULTS & SCORING
  • HIGHLY RELIABLE RFID TIMING CHIPS
  • SMS TEXT OF FINISH TIMES
  • PROFESSIONAL TIMING & RESULTS TENT